So that was TECHOGNITION? I still cannot pronounce the name.
Based upon preproom.org own unique survey back in 2016, several issues relating to our profession were illuminated. Among these, TECHOGNITION was both conceived & billed as;
“……a national celebration of technicians, recognising the importance of their essential roles in school and FE college education.”
In addition to what I would regard as one of the greatest strategic marketing exercises for preproom.org, and their associated advertising partners, ever witnessed, the aim has been to publicly showcase Technicians’ vast knowledge and the variety of tasks that our jobs entail.
Now in its third year, it has very commendably shone a bright spotlight upon this. Social media has been flooded with pictures of colleagues doing their jobs. Lots of freebies have been handed out. Who doesn’t love a freebie?
I completely agree with the values of TECHOGNITION. We as a profession are;
“highly skilled, very experienced and essential members of school and FE college staff whose value is often not fully appreciated”.
TECHOGNITION also has the aim of trying to raise the profile of our profession. When you try to raise the profile of anything in business, essentially it is to get more attention from the public or government or the media. Through this, you would expect some action to be taken.
So, where is this attention? What action has been taken? What changes have taken place? This is now their third year. We must now start the period of reflection and evaluation.